LT Game Expands Lucky 7 Bets Across Macau Terminals
Macau gaming technology supplier LT Game Ltd is rolling out a significant enhancement to its live multi-game (LMG) terminal network by adding a suite of popular baccarat side bets already familiar to players on traditional live tables. The update will extend Lucky 7, Two-Card Lucky 7, Three-Card Lucky 7 and Super Lucky 7 wagers to the company’s electronic betting terminals across the city.
Gradual Rollout Across Thousands of Terminals
LT Game Chief Operating Officer Eddie Au confirmed that the company expects between three-quarters and 90 percent of its live multi-game terminals in Macau to support the new Lucky 7 side bets once the rollout is complete. The terminals already offer Lucky 6 and Small/Big 6 wagers, allowing the new betting options to be integrated without fundamental changes to the existing platform.
With an installed base of roughly 5,300 live multi-game terminals, the upgrade represents one of the most extensive feature expansions undertaken by the company to date. Deployment will take place in phases, enabling LT Game to manage operational complexity while ensuring broad coverage across casino floors.
Strengthening a Core Product Segment
Live multi-game terminals stadium-style electronic betting systems connected to one or more live dealers have become a defining feature of LT Game’s product portfolio in Macau. Operated by Paradise Entertainment Ltd, the Hong Kong-listed parent company, LT Game has built a leading position in this segment through continuous innovation and close alignment with operator demand.
By incorporating side bets that players already recognize from live baccarat tables, LT Game aims to further blur the line between traditional table play and electronic wagering formats.
Side Bets as a Revenue Lever
Lucky 7 and Super Lucky 7 wagers have been available on live baccarat tables in Macau since late last year, increasingly supported by smart table technology that automates complex payout structures. LT Game has previously indicated that transferring these mechanics into the LMG environment could unlock incremental revenue for both operators and the supplier.
Au has consistently suggested that broader betting options improve the commercial appeal of live multi-game terminals, encouraging operators to allocate more floor space to the format as competition intensifies.
Growth Momentum Backs the Strategy
Market data suggests the approach is well-timed. Gross gaming revenue generated by live multi-game terminals in Macau reached MOP3.72 billion in the first nine months of 2025, representing a 17.7 percent year-on-year increase. This growth significantly outpaced the wider Macau gaming market, which expanded by 7.1 percent over the same period to MOP181.34 billion.
The LMG segment’s growth rate more than double the market average signals rising player acceptance and operator confidence, particularly as terminal-based products evolve to offer richer betting experiences.
Competitive Differentiation Through Product Evolution
By migrating proven baccarat side bets from traditional tables into its electronic ecosystem, LT Game is reinforcing its competitive positioning at a time when Macau’s gaming floors are undergoing gradual transformation. The strategy leverages player familiarity while enhancing engagement, giving operators additional tools to attract and retain customers through diversified wagering options.
As Macau’s gaming market continues to mature, LT Game’s focus on feature-led upgrades underscores how technology providers are using product innovation to sustain relevance and drive long-term growth.
